Health Innovation from Africa: Mobile Technology against Counterfeit Medicine

M-Pedigree is a Ghana-grown mobile phone-based technology that lets consumers verify via the phone if a drug is genuine or counterfeit. This is a quite useful innovation, especially in countries where mobile adoption is widespread, handsets often still simple (i.e. a need for sms-based services) and markets where up to 1/3 of the medication on the market might be fake-drugs. And you probably don’t want your morning-after pill to be fake. The technology has now expanded to Nigeria, Kenya and India.
It is as simple as that:

Bildschirmfoto 2015-03-30 um 23.13.22

Source:
„Scratch-card to check medicine is real“ by Hewete Haileselassie (Post via the BBC)

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